R For Marketing Research and Analytics (Use R!) by Chapman
USD 30.00 USD
Specifications
| Country Of Origin | United States |
| ISBN | 9783030143152 |
| Item Length | 9.2 in |
| Publication Year | 2019 |
| Series | Use R! Ser. |
| Type | Textbook |
| Format | Trade Paperback |
| Language | English |
| Item Weight | 27.2 Oz |
| Item Width | 6.1 in |
| Number Of Pages | 487 Pages |
R For Marketing Research and Analytics by Chapman is a textbook published by Springer International Publishing. This book, part of the Use R! series, focuses on using the R programming language for marketing research and analytics. With a subject area covering computers, business, and economics, this text provides insights into econometrics and statistics for marketing purposes. It is written in English and spans 487 pages, making it a comprehensive resource for students and professionals in the field of marketing research.