MKTG – Paperback, by Lamb Charles; Hair Joe; McDaniel Carl
USD 55.00 USD
Specifications
| Book Title | MKTG |
| ISBN | 9780357929216 |
| Subject Area | Business & Economics |
| Publication Name | Mktg |
| Publisher | Cengage Learning |
| Item Length | 0.6 in |
| Publication Year | 2024 |
| Type | Textbook |
| Format | Trade Paperback |
| Language | English |
| Item Height | 10.7 in |
| Item Weight | 29.7 Oz |
| Item Width | 8.4 in |
| Number Of Pages | 496 Pages |
The product is a textbook titled "MKTG" by authors Charles Lamb, Joe Hair, and Carl McDaniel. Published by Cengage Learning in 2024, this trade paperback book falls under the subject areas of Business & Economics, specifically focusing on Marketing / General, Commerce, and General topics. With 496 pages, this textbook covers essential concepts in marketing and is written in English, making it a valuable resource for students and professionals in the field.
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