Marketing Management 5th Edition Dawn Iacobucci Cengage 9781337271127 Like New
USD 9.93 USD
Specifications
| Subject Area | Business & Economics |
| Publication Name | Marketing Management |
| Publisher | Cengage Learning |
| Item Length | 0.3 in |
| Publication Year | 2017 |
| Type | Textbook |
| Format | Trade Paperback |
| Language | English |
| Item Height | 3.9 in |
| Author | Dawn Iacobucci |
| Features | Revised |
| Item Weight | 22.6 Oz |
| Item Width | 3.1 in |
| Country Of Origin | United States |
| Number Of Pages | 352 Pages |
The product is a 5th edition textbook titled "Marketing Management" by author Dawn Iacobucci. Published by Cengage Learning in 2017, this trade paperback textbook is part of the Mindtap Course List Series. It covers subjects in the area of Business & Economics, specifically in the field of Marketing. With 352 pages, this revised edition offers a comprehensive overview of marketing principles and strategies for students and professionals alike.
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