Item Tag: 149197379X

  • Escaping the Build Trap : How Effective Product Management (a50)

    “Escaping the Build Trap: How Effective Product Management Creates Real Value” by Melissa Perri is a scholarly and professional textbook published by O’Reilly Media, Incorporated in 2018. The book focuses on the subject areas of marketing, customer relations, project management, personal success, new business enterprises, and production & operations management. With a trade paperback format and 175 pages, the book provides valuable insights on how effective product management can help businesses escape the build trap and create real value for customers. The author’s expertise and illustrations make this textbook a valuable resource for those looking to enhance their product management skills.